For Spring-Summer 2025, the foundational H&M Atelier wardrobe, an elevated offering of archetypal menswear shapes, continues to evolve along with the design studio’s distinct vocabulary. Heritage shapes and workwear codes are reimagined through a contemporary lens, reflected in a palette of lighter neutral hues, washed-out blues, and sun-faded blacks, energized by a pop of raspberry pink. The collection stands out with its distinctive material washes, tactile finishes, and an attitude that is always savvy but effortlessly understated.