top of page
Image-empty-state.png

2 December 2024

Gucci unveils snow globe installation in Miami

WWD

Gucci is kicking off the holiday season with a festive installation in Miami, coinciding with the city’s Art Week, which began on Monday.

An impressive structure reminiscent of a snow globe on Sweet Bird North Plaza in Miami’s Design District is now on display until Jan. 7, paying tribute to founder Guccio Gucci. The installation nods to his early days as a porter at The Savoy hotel in London — a formative moment for the young man as the luggage of the guests would inspire him to open his own shop in Florence in 1921.

Within the globe are reproductions of Gucci’s luggage pieces, set against a backdrop of intricately designed miniature buildings as animated scenes represent sites such as Palazzo Gucci in Florence, the Wooster Street boutique in New York City, and the flagships on Avenue Montaigne in Paris and New Bond Street in London.

© By Publicis Media

bottom of page