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6 November 2024

CHANEL creates immersive experience around replica cruise show in Hong Kong

WWD

Around 2,000 guests joined CHANEL ambassadors G Dragon, Penelope Cruz, Angèle and more in Hong Kong on Tuesday for the replica runway show of the house’s cruise 2025 collection, which was first unveiled in Marseille in May.

The collection was the last for its former creative director Virginie Viard, who suddenly departed the house in June. Despite ongoing speculation, CHANEL has yet to pick a date to reveal its next designer.

The French luxury house’s next three collections, including Métiers d’Art that will be shown in Hangzhou, the January couture, and the Lake Como cruise show, will all be carried out by its in-house team.

© By Publicis Media

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